Council Seeks Comment on New Bayside Tourism Strategy

26 June 2013

A draft Tourism Strategy, designed to balance the growth of tourism in Bayside with preserving the character, environment and local amenity of the City, has been released to the community and tourism stakeholders for feedback.

The vision, objectives and strategic direction of the draft Strategy was prepared with the cooperation of the Bayside Tourism Network, a 12 person community advisory group that Council established in 2001.

Council gave the draft Strategy an in-principle endorsement to proceed with community consultation at its June meeting. The consultation program will incorporate online, local media and face to face engagement activities over the next four weeks.

Members of the Network are appointed for a 2 year period and come from a cross-section of tourism backgrounds including industry, marketing, media and academia. The Network has been instrumental in assisting Council’s strategy development and implementation over many years.

While tourism statistics at a municipal level are limited, Bayside’s draft Strategy incorporates what local data is available including an estimate that approximately 6% of people who live in Bayside are employed in tourism.

According to Deputy Mayor James Long, tourism is a dynamic and established sector that can deliver the Bayside community with economic and social benefits.

“A well balanced metropolitan tourism sector provides the opportunity to improve lifestyle choices, facilities, services and employment opportunities, thereby making Bayside a desirable destination in which to reside, work and/or visit,” he said.

For further information contact Bayside City Council on 9599 4444. To view the draft Tourism Strategy visit the Council website www.bayside.vic.gov.au


Page last updated: 27 Jun 2013